Giorgi divides his life between creatively directing campaigns, design, and digital work at Leavingstone, running a homemade Georgian vodka business, and being an undercover Elvis impersonator for hire. Joining the agency at ground zero as a copywriter, his versatile talents have fuelled the phenomenal transformation of a small Tbilisi-based agency into one of the largest local creative companies with more than 89 international awards to show for its international appetite. Giorgi’s vision and creative direction have brought home a couple of Cannes Lions among numerous trophies, a Gold Medal from Eurobest Young Creatives competition, and a series of Awwwards.com Site of the Day honors for his digital work.
Giorgi is a part-time professor at Georgian Institute of Public Affairs, teaching how to craft Creative Digital Experiences. His MA in Political Science also comes handy when dissecting current culture as a guest speaker at local universities. Giorgi’s creative side projects include working as an Editor-in-Chief for a comedy newspaper Sarkoma, and making music under his hip-hop monicker Mama Gwantsa.